BEIJING – 13 MAY 2013 -Irdeto, a world leader in media protection, has signed a Memorandum of Understanding (MOU) with the Alibaba Group intended to formally support and reconfirm commitment to anti-piracy initiatives aimed at protecting Irdeto pay media customers on the Alibaba Group e-commerce platforms.
Mr. Bengt Jonsson, Irdeto VP Sales APAC, and Mr. CHEN Jianhua, Senior Manager of Alibaba Group Information Security Department sign an MOU asserting a strong commitment to fighting media piracy, an ongoing challenge for pay TV operators and broadcasters across Asia-Pacific.
The MOU is in response to investigations that found an increasing number of advertisements for pirate devices on key Alibaba and Taobao B2B sites, including
[You must be registered and logged in to see this link.] and
[You must be registered and logged in to see this link.] Pirate devices, designed to facilitate unauthorized access to pay TV content, included card-sharing set top boxes, satellite and GSM sharing dongles and card splitters.
Mr. Bengt Jonsson, Irdeto VP Asia Pacific, explained, “We applaud Alibaba Group for recognizing the need to adopt strict intellectual property initiatives that support the protection of businesses, their technology and content. This MOU is an important step in the development of China’s intellectual property environment that will help protect the revenues of our pay media customers.”
Mr. CHEN Jianhua, Senior Manager of Alibaba Group’s Information Security Department, stated, “As a leader in the e-commerce industry, Alibaba Group places great importance on the protection of intellectual property rights. We are very happy to establish cooperation with a world leader in media protection, and we believe this marks the beginning of a partnership that will help ensure the protection of intellectual property in China.”
Mr. Jonsson signed the MOU on behalf of Irdeto with Mr. CHEN at the Alibaba Group offices in Hangzhou, China.
About Irdeto
Irdeto is a world leader in media protection, multi-screen and revenue assurance solutions for pay media companies. Through its innovative conditional access, content protection, dynamic monetization, end-to-end multiscreen/OTT and anti-piracy solutions and services, the company allows new forms of distribution for broadcast, broadband and mobile entertainment. Regionally headquartered in Amsterdam, Beijing, and San Francisco, Irdeto is a subsidiary of multinational media group Naspers (JSE: NPN). Please visit Irdeto at
[You must be registered and logged in to see this link.]About Alibaba Group
Alibaba Group is a family of Internet-based businesses which makes it easy for anyone to buy or sell online anywhere in the world. Since its inception, it has developed leading businesses in consumer e-commerce, online payment, business-to-business marketplaces and cloud computing, reaching Internet users in more than 240 countries and regions. Alibaba Group consists of 25 business units and is focused on fostering the development of an open, collaborative and prosperous e-commerce ecosystem.
Alibaba Group was founded in 1999 by 18 people led by Jack Ma, a former English teacher from Hangzhou, China who has aspired to help make the Internet accessible, trustworthy and beneficial for everyone. The privately held Alibaba Group, including its affiliated entities, employs more than 24,000 people in some 70 cities in Greater China, India, Japan, Korea, the United Kingdom and the United States.
by ROTMANLUV 2023-07-08, 17:34
