Whether it's DTT or satellite, Africa will over the next three years become a multi-channel continent. The number of countries with a single Mr President TV channel with continue to decrease. Last week satellite operator SES upped the stakes by launching a new digital TV platform for West Africa in partnership with Computer Warehouse Group in Nigeria.
SES has already been working with Multi TV in Ghana which has a Free-To-Air bouquet of 28 channels: 10 put together by Multi TV and 18 from other sources. With this many households, Multi TV has now got a reach that begins to be comparable to the existing analogue big players. Furthermore, the satellite beam covers 100% of the country, giving coverage to the 70%+ of Ghana's population that has access to electricity.
SES will seek to repeat this success in Nigeria by offering an independent, local platform. Operating from SES's ASTRA 2F satellite at 28.2 degrees East, this TV platform in Nigeria will be the country's first free-to-air (FTA) DTH digital TV platform and provide the opportunity for broadcasters to reach satellite homes across West Africa that have their dishes pointed to 28.2 degrees East.